Showing posts with label Small Business. Show all posts
Showing posts with label Small Business. Show all posts

Tuesday, December 6, 2011

The 5 Tips To Earn Money From Home With Keeping The Site Visitors

Your Way To Financial Freedom
Many marketers, including myself, have concentrated to build the traffic using the working SEO methods, i.e. mostly by building links. However, what if we all had done more work in order to make the conversion and the visit experience better? With this kind of a strategy we all could earn money from home and to build the stronger brands, because we should have honestly to research and understand, what our visitors need and want.

1. Follow The Same Strategy Through Your Sales Funnel.

The basic element of a useful page or site experience is the relevant content, i.e. that your title and teaser on the engines result page promises benefits, which the visitor will get from the landing page. And not, that you imagine to earn money from home by promising great benefits in the title, teaser and article, but when the visitor has landed into the landing page, he just cannot find them. He feels to becamo betrayed.

2. Use The Long Tail Keywords, Which Describe And Promise the Benefit.

Most high demand keywords are two word terms, which do not include enough information. But because the marketers are after the big visitor numbers they use them. But does such a searcher even know, what he is looking for? If he doesnt, what may the conversion figures be?

This means, that the keyword research is even more important and by doing it correctly a small business owner can find ways to make money at home even more than the big companies, who have the expert agencies in use. The promise describing search terms are not easy to find, but when you succeed in that, the results can be good. Think, how much fewer visitors you will need or how much more money you could make with the same visitor amount!

3. Aim To A Clear Page Templates, Which Are Nice And Easy To Use.

The clarity of the benefit presentation must be the highest target for every webmaster. Todays trend with the clean and simple pages is good, because it is so visitor friendly. The visitor is a human being, who actually cannot describe in detail, why he liked the site or why not. It is an overall feeling, which will determine the quality of the site visit. To find the right solution requires a lot of testing.

4.The Visitor Is Your Site Visitor, Dont Let Him Go With The Link.

We all have seen several sites, where the link opens in the same window, which means that the visitor may be lost. It is very important, that the link opens in a different window, so it seems also as an outside page.

5. The SEO Stays There, But The Visitor Experience Requires More Human Touch.

It is important to master all the latest SEO techniques, because that is what builds the contact with the market. But what is needed is the change in the thinking. The competition to earn money from home or office happens be understanding the consumers better. And by understanding how your actions will influence on the results. The Analytics tracking is needed and a lot of thinking. The time of engineers in the internet marketing is over, thank God!

Juhani Tontti, B.Sc., Sees The Site Visitor Experience Important To Earn Money From Home. A High Conversion Represents The Best Method Among The Different Ways To Make Money From Home. Take It As A Focus Area. Visit: http://www.way2miracle.com

Saturday, December 3, 2011

5 Strong Reasons To Make Money From Home With A Successful Personalization

Your Way To Financial Freedom
The strategy to make money from home does not differ from that of the big companies. The basic requirements are exactly the same and a small venture can even be smarter and especially quicker in the promotions. But to make a success an internet business must be able to build the trust. So, how the target group starts to trust you?

1. Some People Like You, But Not Everybody.

The relationships between the brand and the target group are like the human relationships. The marketing builds groups of people, who will see your offer either useful or not. The segmentation happens whether you plan it or as a result of the marketing. An internet business marketer is like an artist, who follows his inner voice, when building the content. This builds the trust.

If you think, how the trust building happens step by step, the first impression has a great value. When a site visitor likes, what he sees after he has landed on the page, your offer has bigger chances to become accepted. The visit experience plays a great role but what is it? It is pure emotions.

2. The Target Is To Make A Visitor To Feel, That You Have Time To Discuss With Him.

Nobody wants to become an object of the sales pitch. When people surf around the net, they are looking for useful information, i.e. an information, which arouses the trust inside them. Of course if they know the marketer by name the trust is already built. Most internet businesses are small ones, which means that every single site visitor is important. And people like to be important.

3. But How Can You Personalize A Standard Offer?

This is the key question. The personalization has happened, when the site visitor feels, that the marketer has done a lot to add value to the offer to help the prospect. To reach this goal, the marketer must test several variations maybe several times. When we speak about the trust, nothing is clear at the beginning. What we think is not the same as what the target group thinks.

4. There Is No General Solution For The Personalization.

If you surf through the ten best pages in your niche, you will find out ten different ways, also strategically, to personalize the page. Actually the differences are like between the different persons, so every marketer must define the personalization by himself.

5. The Tracking Gives Hints For The Improvements.

Using Google Analytics, or some other tracking tool, is important. These tools give a lot of information about how the site visitors come to the site and how they behave there. It is extremely important to analyze this information and to test different solutions for the best results.

The personalization is a strategy with which we can build the brand and to teach the site visitors to build a picture about ourselves. It serves both us but especially the market and only with that a marketer can build a strong presence into his chosen niche.

The good news is, that when a marketer starts to use his own personality in the marketing and to test different solutions, nobody can copy him. We all human beings are different and unique ones and when used correctly this approach has an enormous power.

Juhani Tontti, B.Sc., Has Personalized His Offers To Maximize The Power To Make Money From Home. The Trust Building Through Personalization Is The Way How To Make Money At Home In The Short And Long Run. Visit: http://www.way2miracle.com


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